Mar 3, 2026
Sam Wright talks Data, Structure and Why Retail is Really a Wicked Problem
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What if your website isn’t the future of e-commerce?
In this episode of the Retail is Detail Podcast, Jamie chats with Sam Wright, founder of Blink SEO and Macalytics, to unpack why most retailers are still leaving 20% growth on the table. From killing the obsession with shiny growth hacks to showing why structure, taxonomy, and data hygiene are the real retail game-changers, Sam cuts through the noise.
We dig into why large-catalogue Shopify stores have unique challenges, how AI will reshape the buying journey, and why treating your business as a data feed might be the most important shift you make this decade. Whether you’re a retail leader, marketer, or founder hungry for growth, this conversation will make you rethink how SEO, structure, and future-proofing really work.
Jamie Hamer
Host, Retail is Detail Podcast
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