
Loxa Story
We're the UK-based embedded insurance provider helping retailers of all sizes to offer product protection at the point of purchase, online or in-store.
"We built Loxa with one mission, to protect every retail customer, everywhere. That's what drives us, and what we're building towards across the UK and Europe."

Jamie Hamer
Co-Founder & CEO
What we do
Built to work for retailers, their customers, and the products they sell.

Embed insurance effortlessly
Integrate protection directly into the customer journey with our swift, secure tech - no heavy lifting required.

Grow revenue. Delight customers.
Boost conversion, build trust, and reduce support requests by offering protection when it matters most.

Simplify insurance for any retailer
We take care of the regulated insurance distribution, so you can focus on running your business.

Connecting insurance to commerce
We connect insurers, retailers and customers, bridging the gap between protection and the people who need it.

Support sustainability
Our cover encourages repair and reuse, reducing waste and extending product life.

Give customers peace of mind
Our insurance helps customers bounce back when things go wrong, such as accidental damage, theft or defects.
What guides us
From the way we integrate to the way we handle claims, these are the principles that guide every decision we make.
Trustworthiness
We act with integrity and transparency.
Innovation
We use technology to make protection simpler and smarter.
Fairness
We provide clear, honest and good-value protection.
Reliability
We deliver consistent, high-quality service that you can depend on.
Customer Focus
We design our solutions with the customer in mind.
Custom Pricing
We design our solutions with the customer in mind.
Leadership
Deep expertise, founder mentality and a shared ambition to build the future of embedded insurance in retail.

Jamie Hamer
Co-Founder & CEO

Tori Hutchinson
Co-Founder & COO

Erjon Skora
Co-Founder & Managing Director

Richard Smith
Co-Founder & Technology Advisor