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What happens when a government energy policy advisor discovers the brutal reality of e-commerce insurance while selling stainless steel straws? Megan Bingham-Walker, CEO of Anansi, revolutionized shipping insurance with a jaw-dropping 98% claims success rate - versus the industry standard 15%. From UK government corridors to venture capital, her path to insurtech began with a shocking discovery: those innocent straws could be deadly, and getting insurance was a nightmare.
Megan exposes the harsh reality of building a five-sided insurtech marketplace where you need insurance capacity, regulatory approval, enterprise customers, funding, and bulletproof technology - all at once. She reveals why Anansi pivoted from targeting Shopify stores to enterprise retailers processing millions of shipments, the seasonal nightmare of retail decision-making (don't sell during Q4!), and her controversial prediction: complete elimination of courier compensation, replaced by independent insurance. Perfect for retail executives drowning in shipping losses and insurtech entrepreneurs navigating regulatory complexity.
About Anansi
Anansi is a London-based insurtech offering embedded shipping insurance for ecommerce businesses. Founded in 2018 by Megan Bingham-Walker, it connects to platforms like Shopify and Amazon to provide automated parcel protection, real-time tracking, and instant claims payouts, removing the paperwork from the process.

Jamie Hamer
Host, Retail is Detail Podcast

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